An evening exploring Italian bitters, one of Italy's most distinctive and increasingly influential contributions to the drinks world. The discussion covers how bitter flavours moved from closely guarded household recipes to an international drinks category, shaping how people drink, socialise and think about flavour.
A panel of four drinks-industry figures, including Mattia Carozzo, Head of Marketing House of Aperitifs at Campari Group, will look at the heritage and storytelling behind leading aperitivo brands, the role of bartenders, changing consumer tastes, and what authenticity and ritual mean to these brands. There is plenty of time for audience questions, followed by drinks and canapés for members and guests.
