An interactive afternoon exploring the fundamentals of building a standout, culturally relevant brand. Hear from leading figures in brand-building who share their insights on what it takes to create brands that resonate and endure.
The event brings together an impressive line-up: Sam Kelly, Virgin's Chief Experience Officer, will discuss Virgin's approach to cultural relevance; Georgie Coleridge Cole, Founder of SHEERLUXE, and Steve Hewitt, former CEO of Gymshark, will explore connection and longevity; and Alexei Hamblin, Creative Director at Slazenger, will share how heritage brands can evolve with fresh, contemporary perspectives.
Following the talks, a break includes light lunch and drinks, giving attendees a chance to network with speakers and fellow founders. The event concludes the National Mentoring Day campaign, offering direct access to leaders behind brands including GRIND, Childs Farm, TOSS, SURREAL, and Timothy Armoo. Perfect for entrepreneurs seeking real stories, fresh perspectives, and practical inspiration for their own ventures.
